RAYE

20. Jul 2017

Pretty 52 Sessions

  • — The Project

    In June we launched Pretty 52 Sessions, showcasing strong female artists within the music industry. We invited RAYE, the incredible 19-year-old singer from South London, to perform a stripped back version of her track, “Sober”.

     

    In partnership with Polydor Records, the video published on Pretty 52’s facebook page already has over 143,000 views and counting. We accompanied the video with an article on the Pretty 52 website, which recieves 2.8 million unique users a month, and additional promotion on Instagram Stories and Twitter.

     

    RAYE came third in BBC Music Sound of 2017, and has been hotly tipped as an artist to watch this year. You can watch her session back here.

     

     

    A song from RAYE for you and for that person that doesn't deserve you ❤️❤️. We can't stop watching this!

    Posted by Pretty 52 on Thursday, June 15, 2017

  • — The Results

    Reach: 700K

    Views: 145K