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DIP JOINS MARKET RESEARCH SOCIETY
We’re pleased to announce that our Data, Intelligence and Planning team have joined the Market Research Society (MRS) as a newly Accredited Company Partner, joining an international network of over 700 companies upholding the highest research standards. Since launching LADnation this year, we wanted to ensure that we were part of the MRS to recognise the … Continued
MEDIAWEEK WIN FOR THE ARMY CAMPAIGN
Congratulations to everyone involved in the making of ‘A Soldier is a Soldier’ campaign with the British Army, as we took home another incredible award for ‘Media Idea Under 250K’ at this year’s Mediaweek Awards. The future of the British Army depends on recruiting diverse soldiers, yet despite being a Times Top 50 Employer for … Continued
DWAYNE JOHNSON TAKES ON ASK THE AUDIENCE
In the latest episode of Ask the Audience, we gave our audience a survey to find out what they REALLY thought about The Rock– and then tested him on the results. We got some hard scientific statistics around the big questions, including: Would you like to see Dwayne Johnson as president of the USA? If … Continued
AN AWARD WIN FOR OUR DATA TEAM
We are proud to announce LADbible Group’s, Data, Intelligence and Planning Team were awarded the ‘Transformation in Data’ Award, at this year’s DataIQ Awards. The judges said, “To expand a team is always an endeavour with multiple hurdles to navigate, yet LADbible Group has doubled its team in the last 24 months, quadrupling commercial conversion … Continued
LADBIBLE GROUP LAUNCHES LADCREATOR NETWORK
LADbible Group has launched LADcreator Network, allowing brands to tap into the world’s best creators. The LADcreator Network unites and amplifies the world’s best creators, allowing brands to tap into key target communities, using creators who actually influence business outcomes. LADcreator Network has access to over 50,000 verified UK creators, who are then hand selected … Continued
LADSTUDIOS EXPANDS INTO PODCAST WITH NEW SERIES
LADstudios, the data-driven factual entertainment division of LADbible Group has announced its expansion into podcast and vodcast production with the launch of two new digital entertainment show brands. Following partnerships with Audioboom and Spotify, LADstudios will launch ‘Extraordinary Lives: The Minutes With Podcast’ and ‘SPORTbible Stories’ across multiple podcast platforms and as vodcast episodes. ‘Extraordinary … Continued
WOMENS EUROS
SPORTbible partnered with Boxpark during one of the calendar’s most highly anticipated sporting events, whilst simultaneously reinforcing BOXPARK as the nation’s leading fan zone for live sport. We covered the tournament on our channels and the Lionesses’ progression, with live updates from each game and interviews with fans, popular figures and footballers to capture the … Continued
GEN Z AND THE FREE TIME PARADOX
LADbible Group reach 2/3 of Gen Z every month with our content. We know what they want to watch, but we wanted to understand more about how they spend their free time. Are they “always on?” What are their hobbies? How are they spending online? We asked our 50,000 strong LADnation panel of Gen Z … Continued
GEN Z AND THE WORKPLACE
Gen Z are a big cohort that cannot be ignored – they make up roughly 20% of the population and will soon be over a quarter of the active workforce. It is no surprise that employers are keen to understand the needs of this cohort, and how their attitudes and opinions on working will shape … Continued