LADBIBLE AND ED SHEERAN COLLABORATE TO SURPRISE FANS

This month, LADbbile Group’s in-house production team LADstudios joined forces with multi-platinum and award-winning artist Ed Sheeran and turned him into a virtual Avatar to surprise fans in Leicester Square. The innovative team found a new way for Ed to do meet and greets – with Ed directing an Avatar from a private room, anonymously … Continued

FACEBOOK CONNECT

Last week, Facebook announced that they were rebranding its parent company. Its new name ‘Meta’, which brands such as Facebook, Instagram, Whatsapp etc will now sit under, underlines the company’s redirection and investment.   This latest announcement shows the brands shift to expanding the metaverse concept which it believes will help people evolve their interactive processes in … Continued

FOUR CAMPAIGNS YOU MAY HAVE MISSED THIS MONTH

TikTok  UNILAD partnered with TikTok to spotlight unsigned and emerging young artists looking for a platform to raise their profile. UNILAD hosted two unique live performances in-house where artists performed and hosted a live Q&A with questions from fans to delve into their creative process, what inspires them and how they’re using TikTok to build their careers. The shows were broadcast live from UNILAD’s TikTok channel and featured artists … Continued

LAD INSIGHTS: STATS OF THE WEEK

CULTURAL INSIGHT  Quantify Me: More people are using self-monitoring tools to quantify themselves and their behaviour. One third of global consumers now own a wearable device vs. one fifth in 2017. A quarter of UK consumers use personal health tracking apps at least one a month.  CATEGORY INSIGHT   Tech & The Metaverse: Last week, … Continued

LADBIBLE GROUP WINS MEDIA BRAND OF THE YEAR AT THE MEDIA WEEK AWARDS 2021

LADbible Group win ‘Media Brand of the Year’ at the Media Week Awards 2021! Known as the most prestigious celebration of commercial media in the UK, LADbbile Group are honoured to have received this incredible accolade. The judges recognised LADbible Group for producing content that brings positivity, as well as for tackling important social topics, … Continued

ALEX MORRIS JOINS LADBIBLE GROUP AS DIRECTOR OF LADSTUDIOS

LADbible Group has announced the appointment of Alex Morris as Director of LADstudios, the data-driven factual entertainment division of LADbible Group, the world’s biggest social publisher and content creator. Former Chief Creative Officer of Barcroft Studios, Alex will lead a global team at LADstudios with a remit to increase the size of the department by … Continued

LADBIBLE GROUP TOOK HOME TWO AWARDS AT BROADCAST DIGITAL AWARDS

LADbible Group won TWO awards at the Broadcast Digital Awards, a ceremony that celebrates the most innovative, interactive, and creative digital content of the year hosted by Broadcast Magazine. Following the launch of LADstudios this year, the in-house production and content studio, LADbible Group are thrilled to be recognised for ‘Best Original Web Channel’ for … Continued

LADBIBLE GROUP RELEASE 2021 GENDER PAY GAP REPORT

LADbible Group, has today released its Gender Pay Gap for 2021. As a business, we believe that it’s important to be transparent. This is the first year that we are reporting on our gender pay gap and whilst we are only currently required to publish our 2020 data, we’ve decided to use this opportunity to … Continued