LADbible Group is the official media partner for Mayor of London’s ‘Maaate’ campaign, creating original content and amplifying across its platforms to its engaged youth audience. Via LADnation and as part of the campaign, we’ve conducted research into our audience’s views and experiences of sexual harassment. Summary: 99% of our audience are aware there is … Continued
For a third year running, LADbible were media partners of the The Prince’s Trust ‘Young Change Maker’ Award. On the red carpet, LADbible spoke to brand ambassadors about their involvement in the charity including Gareth Southgate for #mentalhealthawarenessweek, Stanley Tucci and Rylan Clark. Daily LADness content was published across Instagram to our audience of 12.9 million … Continued
LADbible Group has today announced the launch of LADstudios, its data-driven factual entertainment division, in the US. The launch cements the publisher’s ambition to develop original content production in the region, to target the younger generation on its platforms. LADstudios will focus on producing dedicated content for an American audience, building AFP commissions and sponsorships and … Continued
SPORTbible Australia, has extended its landmark partnership with the Parramatta Eels Women’s team for a further two seasons, until the end of 2024 playing season. SPORTbible Australia will remain a key partner with branding on the back of all playing jerseys and training kit sleeves worn by the Parramatta Eels team in the National Rugby … Continued
Joe Williams, Head of Immersive, offers a window into how advertisers can utilise technology to enhance their storytelling and, of course, how AI enters the mix. Listen in now on IAB.
To celebrate Pride Month, we sat down with former professional footballer Thomas Hitzlsperger and current professional footballer, Jake Daniels, both of whom came out as gay. Ex-Aston Villa, Everton and Germany player and Hitzlsperger made the decision to wait until he retired to publicly announce his sexuality, whereas current Blackpool player Jake chose to come … Continued
To celebrate Pride Month, we sat down with former professional footballer Thomas Hitzlsperger and current professional footballer, Jake Daniels, both of whom came out as gay. Ex-Aston Villa, Everton and Germany player and Hitzlsperger made the decision to wait until he retired to publicly announce his sexuality, whereas current Blackpool player Jake chose to come … Continued